A directory of resources inthe field of technical communication.

Coggin, William O

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Analyzing Documents to Understand Tags   (PDF)

SGML is a language for describing the structure of a document. The language involves using a system of tags for elements of a document. Document analysis is the process of discovering the elements of a document and understanding how the parts work together to form the document.

Coggin, William O. STC Proceedings (1996). Articles>Information Design>SGML


Living and Working in China: Understanding Communication Requirements   (PDF)

Technical communicators living and working in China need to be familiar with more than the principles of their craft. They should also understand the requirements of proper forms of address, what makes correspondence “official,” Chinese learning and communicating styles, and other cultural influences on communication, such as the importance of slogans, the rule of silence and the habit of non-specificity. Such understandings lead to cultural sensitivity and increased ability to respond to the challenges of working in the Chinese environment. names is a sign of friendliness. The best practice in China, however, is to address people in the generally accepted Chinese way.

Coggin, William O., Betty F. Coggin and Xiaoli Li. STC Proceedings (2001). Presentations>TC>Regional>China


Modeling a New Rhetorical Architecture   (PDF)

Standard Generalized Markup Language (SGML) and Hypertext Markup Language (HTML) are based in document architectures. They work in part because documents can be defined by type. Yet that basis in types gives us opportunity to free information from those traditional types. But this freedom imposes upon us a need to re-define our approaches to communication models.

Coggin, William O. STC Proceedings (1996). Articles>Rhetoric>Theory


SGML Document Structuring: Implementing Document Analysis   (PDF)

SGML (ISO 8879) provides organizations a standard for structuring and managing electronic information independent of software and hardware restrictions. Its premise is that all documents have a logical structure that can be represented with symbols. Using these symbols, SGML identifies a document’s elements and their interrelation slips. SGML separates format from content, allowing masses of information to be logically stored and easily retrieved. Data from one document marked with SGML tags can be used to create everything from brochures to reference manuals. This workshop emphasizes SGML document analysis and its impact on technical communicators.

Coggin, William O., Leslie K. Gasser and Beth A. Williams. STC Proceedings (1996). Articles>Document Design>SGML

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