Writing for Multimedia: A Guide

As we stand here at the edge of the new millennium, the same can be said for the current state of multimedia. There are thousands of computer programs, millions of Web pages, and countless PowerPoint presentations. And unlike material in books and magazines, the vast majority of these items are untouched by editors. While new media offers an unprecedented means for sharing ideas with the rest of the world, it is also becoming that much harder to stand out from an ever-growing crowd. That’s where effective writing comes in. By planning and focusing what you want to say, you can better connect with your audience, whether you’re designing a Web site for your family, or promoting your company’s image. This guide is designed to help you effectively use new media to communicate your message with clarity and focus.

Butzgy, Michael. Earthlink (1999). Resources>Multimedia>Writing