That Monster called Free Pitch

No matter what you call it, Spec Work, Free Pitch, etc the concept is the same. I'll get a handful of designers or studios to come up with a handful of concepts for my website, and the winner gets my business. Great concept? No! There are no winners here.

Burke, Miles. MilesBurke.com.au (2007). Careers>Freelance>Graphic Design>Contracts