Avoiding Wrong Turns in the Shrinking Global Village
With the global village growing smaller every year, more and more communication professionals are taking on assignments that span a wide range of countries and cultures. Cross-border responsibilities require that you constantly expand your horizons and learn about new places and people. At the same time, it can be more than a little daunting to get up to speed on each country’s business and social conventions—and when the two do and don’t mix.
Bird, Shelley. Communication World Bulletin (2005). Articles>Business Communication>International>Cultural Theory
Based on the action research model of inquiry, this article is an interpretive ethnographic case study, exploring the power of narratives as a sensemaking device for members of a women's resource network in a large corporation during a time of significant organizational change, and the influence of storytelling on the networking practices of its members. Data are based on participant observation, formal and informal interviews, focus groups, and document analysis, including presentations, meeting notes, and e-mail correspondence. Drawing on the concepts of sensemaking, identity construction, and habitus, analysis of the members' stories suggests three key conclusions: reliance on collectively constructing stories; use of stories to deal with ambiguity and anxiety; and use of stories to construct and regulate identity. When viewed through a narrative lens, these results illuminate the interconnection of storytelling and networking strategies in a women's resource network that provides a hybrid of both expressive and instrumental benefits.
Bird, Shelley. JBC (2007). Articles>Collaboration>Workplace>Gender
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