A directory of resources inthe field of technical communication.

Bernstein, Mark

4 found.

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Hypertext Gardens: Delightful Vistas

The attention of the audience is a writer's most precious possession, and the value of audience attention is seldom more clear than in writing for the Web. The time, care, and expense devoted to creating and promoting a hypertext are lost if readers arrive, glance around, and click elsewhere.

Bernstein, Mark. Eastgate Systems (1998). Design>Information Design>Hypertext


Hypertext Maps

Hypertext mapping has long challenged writers, and perplexed hypertext system designers. Clear, attractive, and informative maps help readers and writers understand the structure of complex hypertexts. Conversely, in the absence of adequate mapping tools, many writers fall back on simplistic link models like sequential lists and outlines.

Bernstein, Mark. Eastgate Systems (2003). Design>Web Design>Hypertext>Sitemaps


The Narrative Web: Beyond Usability and Design

The point is not that we should add stories to our sites to ensnare narrative-starved readers. The point is that the reader's journey through our site is a narrative experience. Our job is to make the narrative satisfying.

Bernstein, Mark. List Apart, A (2001). Articles>Usability>User Experience>Rhetoric


Ten Tips on Writing the Living Web

Some parts of the Web are finished, unchanging creations--as polished and as fixed as books or posters. But many parts change all the time. Learn how that part works.

Bernstein, Mark. List Apart, A (2002). Design>Web Design

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