Rethinking the Articulation Between Business and Technical Communication and Writing in the Disciplines: Useful Avenues for Teaching and Research
http://jbt.sagepub.com/cgi/content/abstract/21/3/248
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  peer-reviewed

Russell, David R.
Journal of Business and Technical Communication
2007

Abstract:

In a profound sense, the teaching of business and technical communication (BTC) is always already the teaching of writing in the disciplines (WID). Yet the WID dimension of BTC is often hard to see. The question this article addresses is, How might the North American tradition of BTC communication courses be more consciously—and effectively—articulated with the disciplines? The article reviews some of the research literature concerning the value of articulating BTC with WID in undergraduate education and program descriptions of such efforts to examine what BTC has done, is doing, and might do in the future to strengthen WID in BTC.