The Content Strategist Elevator Pitch
http://www.wordsaredelicious.com/2009/03/the-content-strategist-elevator-pitch/

Words Are Delicious
2009

Abstract:

It’s great to have a little 90-second elevator pitch ready to go for those times when you’re invited to talk about what you do (or even when you’re not). It’s also handy to have a version of this speech at the ready when someone outside of your industry, like a family member, asks what you do for a living.