Rethinking the Design of PowerPoint Slides: Claim-Evidence Structure
http://brain.brainery.net/mcblog/?p=275

Cuppan, Gregory
Brainery.net
2009

Abstract:

One of the criticisms leveled against technical PPT slides is the overuse (perhaps abuse is a better descriptor) of the topic/subtopic organization structure. One of the simple ways PPT presentations can be improved is to follow the BLUF principle. Bottom Line Up Front.