Content Management and the Production of Genres
http://portal.acm.org/citation.cfm?id=1297147
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  peer-reviewed

Clark, Dave
ACM SIGDOC
2007

Abstract:

In this paper, I suggest that granularized content management introduces as-yet-unexplored issues to genres of technical communication. I argue that content management, while it can, as advertised, free content and make it easy to reuse that content in multiple genres, that flexibility can create new problems for genres and genre systems, leading to problematic reuse, inflexible genre systems, rigid and proprietary genres, and uncritical internationalization.