David Pogue's Secret Weapon: Patience
http://m.thestandard.com/news/2009/03/27/david-pogues-secret-weapon

Boutin, Paul
Industry Standard
2009

Abstract:

New York Times gadget guy David Pogue, a former Broadway orchestra conductor and MacWorld back-page columnist, is probably the world's most widely read and watched tech product reviewer. As a fellow contributor to the Times, I can confirm that anything Pogue writes pulls down several times as many page views as my most popular work. How does he do it?