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<topic id="tc33436">
<title>Persuasive Navigation</title>
<shortdesc>Persuasive navigation is navigation that persuades a user to do something. That something can be anything that you want the user to do—buy a product, sign up for a newsletter, or download a game. By understanding user needs and matching them up with business goals, you can persuade users to go where you want them to go, making them happy at the same time.</shortdesc>
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<p>Persuasive navigation is navigation that persuades a user to do something. That something can be anything that you want the user to do—buy a product, sign up for a newsletter, or download a game. By understanding user needs and matching them up with business goals, you can persuade users to go where you want them to go, making them happy at the same time.</p>
<ul>
<li><a href="http://tc.eserver.org/dir/Articles/Information-Design/User-Centered-Design/Persuasive-Design">All works in 'Articles &gt; Information-Design &gt; User-Centered-Design &gt; Persuasive-Design'</a></li>
<li><a href="http://tc.eserver.org/dir/Articles">All works in 'Articles'</a>, <a href="http://tc.eserver.org/dir/Information-Design">'Information Design'</a>, <a href="http://tc.eserver.org/dir/User-Centered-Design">'User Centered Design'</a>, <a href="http://tc.eserver.org/dir/Persuasive-Design">'Persuasive Design'</a></li>
</ul>
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<related-links format="html" scope="local">
 <link type="reference" href="http://tc.eserver.org/dir/Articles/Information-Design/User-Centered-Design/Persuasive-Design" role="parent" scope="local"><linktext>All works in 'Articles &gt; Information-Design &gt; User-Centered-Design &gt; Persuasive-Design'</linktext></link>
 <link type="reference" href="http://tc.eserver.org/dir/Articles" role="parent" scope="local"><linktext>All works in 'Articles'</linktext></link>
 <link type="reference" href="http://tc.eserver.org/dir/Information-Design" role="parent" scope="local"><linktext>All works in 'Information Design'</linktext></link>
 <link type="reference" href="http://tc.eserver.org/dir/User-Centered-Design" role="parent" scope="local"><linktext>All works in 'User Centered Design'</linktext></link>
 <link type="reference" href="http://tc.eserver.org/dir/Persuasive-Design" role="parent" scope="local"><linktext>All works in 'Persuasive Design'</linktext></link>
 <link type="reference" href="http://tc.eserver.org/publisher/Digital_Web_Magazine" role="parent" scope="local"><linktext>All 100 works published by Digital Web Magazine</linktext></link>

<link type="reference" href="http://tc.eserver.org/authors/Lash,_Jeff" role="parent" scope="local"><linktext>All 11 works by Lash, Jeff</linktext></link>
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</topic>