Making Decisions About User Research
http://maadmob.net/donna/blog/2008/user_research_decisions

Spencer, Donna
DonnaM
2008

Abstract:

We know that we should do user research for projects. All the user-centred design material says so, we talk about it at conferences, we put it in proposals. We just know that it is a good thing to do. But when I talk to people about their actual projects, I find that very few people actually do user research. There are many many reasons (no time, no money, already know what users need etc etc etc). I think that part of the reason it doesn’t happen is also that we don’t have good tools to tell us just how much research to do, and even when it isn’t necessary at all to do research.