Managing the Change Most Forget
http://www.enewsbuilder.net/techcommanager/e_article000683980.cfm?x=b11,0,w

Hamer, Emma C.
TechCom Manager
2006

Abstract:

Unless your organization is large enough to support dedicated organizational development and/or performance specialists, you will need to bring in a consultant to help you manage the real change. The change most people forget about, until it’s too late.