Using WordPress to Build Websites Instead of Blogs
http://www.idratherbewriting.com/2008/05/05/using-wordpress-to-build-websites-instead-of-blogs/

Johnson, Tom H.
I'd Rather Be Writing
2008

Abstract:

One of the things I like about WordPress is its versatility. WordPress isn’t just blogging software. With the right theme, you can build a website that doesn’t resemble a blog at all. Essentially, writers who become familiar with WordPress become empowered as web designers as well.