
Challenging Your Assumptions: Entrepreneurial Groups Offer Idea Incubators
http://www.iabc.com/cwb/archive/2006/0306/indies.htm
Steigman, Daria
Communication World Bulletin
2006
Abstract:
I recently had a conversation with a colleague about business development. While that's neither revolutionary nor even terribly uncommon, what was different was that we weren't commiserating about business cycles or the fact that when we're busy we often neglect the very activities that bring in new projects. Instead, we were talking about strategies for moving our businesses in new directions.
When was the last time you questioned your business strategy or seriously considered adding a new business line or branching out into a new service area?