How to Be an In-House Newshound
http://www.iabc.com/cwb/archive/2007/1107/SDower.htm

Dower, Sophia
Communication World Bulletin
2007

Abstract:

The only thing harder than having too much news for your in-house newsletter is having too little. The problem is that great stories seldom fall into your lap. Most of the time, you have to go out and dig for them. Here are a few tried and tested suggestions to help you identify great story ideas within your organization.