
The Paragraph: the Weak Link in Corporate Communication?
http://www.stc.org/ConfProceed/1999/PDFs/020.pdf
Murphy, Stephen W.
STC Proceedings
1999
Abstract:
The paragraph has been a writer's design convention for centuries. It can be applied to any kind of writing. It is flexible. It is easy to learn. It is what everyone is taught from about third grade onwards as the sole design for writing information. However, two different fields of endeavor are impacting the use of the paragraph as the best convention for communicating written information in the corporate world. They are: Cognitive science research; online media.