Practical Applications of Print Design to Promote Visual Understanding
http://www.stc.org/ConfProceed/2005/PDFs/0033.pdf

Codone, Susan K.
STC Proceedings
2005

Abstract:

Print design is a task facing many technical communicators. Practical understanding of the principles of design is necessary for quality print design products, but even this may not be adequate for producing print documents that users can quickly understand. Pairing the principles of print design with knowledge of visual communication theory will aid technical communicators as they develop print materials that are not only well designed, but easy for audiences to understand. This paper will explain both the principles of print design and basic applications of visual communication theory to provide a knowledge base on which successful print documents can be built.