 | | | |
Although there is myriad research on the Internet and the web, there is limited research on sex and gender differences in web use, especially regarding navigating websites. As a step towards understanding possible differences, I draw from an extensive research study on sex and gender differences in web use. From this study, I present three key areas of sex differences in web navigation and two key areas of gender differences. Along with these differences, I provide several implications for web design. I recommend technical communicators consider not only these differences, but other possible differences to better create truly 'users'-centered design.
View all seven works by Bowie, Jennifer L.
View all 2240 works published by STC Proceedings |
Landmarks, Links, and Search Engines: Designing Websites for Sex and Gender Navigation Differences
http://www.stc.org/ConfProceed/2005/PDFs/0055.pdf
Bowie, Jennifer L.
STC Proceedings
2005
Abstract: Although there is myriad research on the Internet and the web, there is limited research on sex and gender differences in web use, especially regarding navigating websites. As a step towards understanding possible differences, I draw from an extensive research study on sex and gender differences in web use. From this study, I present three key areas of sex differences in web navigation and two key areas of gender differences. Along with these differences, I provide several implications for web design. I recommend technical communicators consider not only these differences, but other possible differences to better create truly 'users'-centered design.
|
|
| |
There are 13 readers currently online: 1 registered user and 12 guests. Register.