Added by Geoff Sauer on Sep 06, 2007. Average rating: 4.00/5.00 (n=2, std dev: 1.41)
One site did most things right, but still had a miserable 14% success rate for its most important task. The reason? Users ignored a key area because it resembled a promotion.
One site did most things right, but still had a miserable 14% success rate for its most important task. The reason? Users ignored a key area because it resembled a promotion.