Dogmas Are Meant to be Broken: An Interview with Eric Reiss
http://www.boxesandarrows.com/view/dogmas_are_mean

Danzico, Liz
Boxes and Arrows
2006

Abstract:

With training in everything from stage design to Egyptology to hypertext games to web projects, Reiss has had extensive practice in finding out what makes an experience work. Could these be the principles I've been waiting for? I tracked down Reiss in Vancouver to find out.