Designing Information-Gathering Forms
http://www.stc.org/confproceed/1994/PDFs/PG440442.PDF

MacNealy, Mary Sue
STC Proceedings
1994

Abstract:

Poorly designed information-gathering forms drive up operating costs. Good design depends on a careful analysis of two users: Form-Fillers and Form Readers. Both types ofform user benefit if the form designer follows four principles of overall design. Guidelines for answer sections and user testing can also help designers produce more effective forms. Evaluation of existing forms can lead to successful revision so that costly mistakes can be avoided.