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Creating a style guide may initially seem like a terminology affair ('option button' or 'radio button' - pick one), but the real challenge lies in persuading the department to adopt new style principles. Some writers will feel threatened by change, and respond in bizarre and unpredictable ways. Whisper campaigns and ambushes may lie in wait for you. Beware, innovative editor! Before you even think about the literary details of style, prepare to do battle with the true Goliaths and Grendyls: the department itself. By following these five rules below, you can avoid an unexpected apocalypse when you reveal the new guide.
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Social Rules for Creating a Style Guide
http://www.techwr-l.com/articles/writing/socialstyleguide
Johnson, Tom H.
TECHWR-L
2006
Abstract: Creating a style guide may initially seem like a terminology affair ('option button' or 'radio button' - pick one), but the real challenge lies in persuading the department to adopt new style principles. Some writers will feel threatened by change, and respond in bizarre and unpredictable ways. Whisper campaigns and ambushes may lie in wait for you. Beware, innovative editor! Before you even think about the literary details of style, prepare to do battle with the true Goliaths and Grendyls: the department itself. By following these five rules below, you can avoid an unexpected apocalypse when you reveal the new guide.
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