Fun Systematically
http://www.uigarden.net/english/fun-systematically

Dix, Alan
uiGarden
2004

Abstract:

This position paper looks at two examples where the study of fun is at very least systematic, and quite possibly scientific. In the first, Virtual Crackers, a systematic process of 'deconstructing experience'; identifies the individual aspects of an experience (pulling crackers), which are then used to reconstruct a new experience in a new medium (the web).