
The sensation-perception continuum represents the interplay of sensation and perception in everything we think and do. Technical communicators must exploit this continuum by understanding and applying sensory filters and perceptual tendencies in the design and development of information. This paper discuss three sensory filters: thresholds, cocktail-party effect, and sensory adaptation; it discusses four perceptual tendencies: perceptual set, figure-ground relationships, laws of grouping, and goodness of figures. View all four works by Coe, Marlana A. View all 2240 works published by STC Proceedings |