Blog Voice: How to Command Attention
http://vaspersthegrate.blogspot.com/2004/09/blog-voice-how-to-command-attention.html

Streight, Steven
Blogger.com
2004

Abstract:

With over 4 million distinct blog voices in the blogosphere, how can you differentiate yourself? By being an interesting voice. Interesting voices are made, not born, and now you can learn some ways to become more interesting and influential in blogdom. CAUTION: not for boring blah blah blah bloggers who are smug and self-satisfied.