Forum Topic Titles: How To Write Them
http://vaspersthegrate.blogspot.com/2004/08/forum-topic-titles-how-to-write-them.html

Streight, Steven
Blogger.com
2004

Abstract:

Internet discussion forums contain topic titles that are vague, silly, amateur, too long, or too emotional. How to write clear, relevant, succinct topic titles that command attention and attract replies that can provide the answer you seek.