Using Editors to Win Proposals
http://www.stc.org/intercom/PDFs/2004/200404_31-32.pdf

Bush, Donald W.
Intercom
2004

Abstract:

Paradoxically, engineers are often forced to seek jobs by pursuing a skill at which they are, admittedly, often inferior: expository writing. To win proposals for new business, they have to put their worst foot forward. This unhappy situation presents a great opportunity for editors.