Added by Geoff Sauer on Jul 19, 2004.
Average rating: 3.50/5.00 (n=4, std dev: 1.29)
 


In this article, we focus on the correct way of finding out the keywords for which you should optimize your site for the search engines. This article will give you the formula for the Keyword Effectiveness Index (KEI) - a mathematical formula which I have developed to help you determine which keywords you should be optimizing your site for.
 
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