Perfecting Your Personas
http://www.cooper.com/newsletters/2001_07/perfecting_your_personas.htm

Goodwin, Kim
Cooper Interaction Design
2001

Abstract:

It's easy to assemble a set of user characteristics and call it a persona, but it's not so easy to create personas that are truly effective design and communication tools. If you have begun to create your own personas, here are some tips to help you perfect them.