Visible Narratives: Understanding Visual Organization
http://www.boxesandarrows.com/archives/visible_narratives_understanding_visual_organization.php

Wroblewski, Luke
Boxes and Arrows
2003

Abstract:

Visual designers working on the web need an understanding of the medium in which they work, so many have taken to code. Many have entered the usability lab. But what about the other side? Are developers and human factors professionals immersed in literature on gestalt and color theory?