Assessing Visualizations in Public Science Presentations
http://www.stc.org/ConfProceed/2003/PDFs/STC50-035.pdf

Zimmerman, Donald E., Carol A. Akerelrea, Jane Kapler Smith and Garrett O'Keefe
STC Proceedings
2003

Abstract:

Natural resource agencies and other technical and scientific organizations face an immense challenge of when communicating complex technical information to diverse publics. The laptop computer, presentation software, and projection unit have emerged as one of the primary presentation tools in many technical and scientific fields. Advances in software functions enable presenters to capitalize on a wide range of multimedia functions thought to make presentations more appealing, interesting, and effective. Our presentation reports on a specific research project and then provides guidance for enhancing their presentations.