Desktop Publishing and Design: Took, Tips and Techniques
http://www.stc.org/confproceed/1996/PDFs/PG568.PDF

Tucker, Kimberly and Lisa Burke-Marose
STC Proceedings
1996

Abstract:

The organization of your document in combination with its typographic and graphic elements comprise its design. Good design improves your document's ability to communicate effectively. Novice document designers will want to attend this workshop to learn how to use design to their advantage.