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While they're not absolutely necessary for Website functionality, images help improve the appearance of a site. With a few gcood quality, highly optimised images, you can give your site the edge it needs to leave a lasting impression. The problem is that many Webmasters, both novice and experienced, don't feel confident when it comes to creating clean looking graphics and optimising them for the Web.
View both works by Rutter, Thomas
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Cleaner, Sharper GIF, JPEG, And PNG Images
http://www.sitepoint.com/article/sharper-gif-jpeg-png-images
Rutter, Thomas
SitePoint
2003
Abstract: While they're not absolutely necessary for Website functionality, images help improve the appearance of a site. With a few gcood quality, highly optimised images, you can give your site the edge it needs to leave a lasting impression. The problem is that many Webmasters, both novice and experienced, don't feel confident when it comes to creating clean looking graphics and optimising them for the Web.
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