Added by Geoff Sauer on Mar 28, 2004.
Average rating: 2.79/5.00 (n=24, std dev: 1.53)
 


Sound and thoughtful risk communication can assist public officials in preventing ineffective, fear-driven, and potentially damaging public responses to serious crises such as unusual disease outbreaks and bioterrorism. Moreover, appropriate risk communication procedures foster the trust and confidence that are vital in a crisis situation.
 

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