Defining Content for a Web Site
http://www.w-edge.com/articles/definingcontent.htm

Leonard-Wilkinson, Theresa A.
W-edge Design
1998

Abstract:

Designing a Web site is an enormous task. The idea of building a Web site is a great one that usually comes from one of the higher-ups in your company. Then, if you are like me, you are given a task defined by the worlds of 'just go ahead and build one.' But how?