Features for the Next Generation of Web Browsers
http://www.useit.com/alertbox/9507.html

Nielsen, Jakob
Alertbox
1995

Abstract:

The future is not what it used to be, especially regarding WWW browsers. They used to come in two flavors: text and Mosaic, but now there is a profusion of choices. Netscape has shown that it is possible to dominate the Internet almost overnight, going from less than one percent to about 70% market share during the last two months of 1994. Such rapid changes may be a unique characteristic of the Internet since most other markets award more permanence and slower erosion of market share to their leaders. On the Internet, news and customer testimonials spread immediately world-wide and 'shelf space' is limited only by the vendor's server capacity and connection bandwidth (indeed, Netscape would probably have spread faster if only people could get through to their FTP site!).