Abstract:
Internationalization--how does it differ from globalization, localization, and all the other terms commonly found in the context of preparing products (for
example, web pages) for the global marketplace? It is
becoming an increasingly competitive advantage as
corporations striving to compete globally realize its
necessity. The issue is not to effect it but to effect it
properly. Note, however, that internationalization is not
limited to a company’s web site but also includes its
products and software, related documentation, and
marketing material and should be viewed as an
integrated whole.
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