Single Sourcing: It's About People, Not Just Technology
http://www.ingentaconnect.com/content/stc/tc/2003/00000050/00000003/art00007
  access restricted (by the publisher) to members/subscribers/customers only
  peer-reviewed

Rockley, Ann
Technical Communication Online
2003

Abstract:

Cautions that failing to focus on the people in the organization may diminish the success of a single-sourcing initiative. Covers changes that need to occur in the organization to support a single-sourcing initiative and ways to address issues of change.