Nontraditional Communication about Health Risks: Hired Farm Laborers
http://www.stc.org/confproceed/2001/PDFs/STC48-000160.PDF

Hall, Katherine J.
STC Proceedings
2001

Abstract:

This paper presents a variety of nontraditional risk communication techniques developed by faculty at the University of Washington Department of Environmental Health and its partner agencies. The common thread of their projects is to communicate with migrant agricultural workers about pesticide hazards through techniques such as home parties, educational outreach, a health adviser network, Hispanic theater, fluorescent imaging, and icon-based health histories. Initial results indicate behavior may change as a result of these forms of risk communication. Similar techniques could be adapted to other populations that are difficult to reach with traditional risk communication methods.