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Did you know that a site visitor forms his or her first impression about your site within the first nine seconds of a visit? Making sure your color scheme is in contour with your site's content and visitors, is very important. You want the color scheme to enhance your site and it's content, not distract or confuse your users.
Color gives users cues as to your site's navigation, grouping of content, importance, relationships, etc. For this reason, color is an essential element of Web site design.
Most of the people relate to color similarly online and offline. Visitors to your site, whether they know it or not, respond to colors and other visual elements on your web site on a psychological level. An intrigued (and non-confused) site visitor is more likely to engage in the goal of your site -- whether it is meant to inform, entertain, or to sell goods or services. |
Color Design for the Web
http://www.coolhomepages.com/cda/color/
Singh, Vaishali
CoolHomePages.com
2000
Abstract: Did you know that a site visitor forms his or her first impression about your site within the first nine seconds of a visit? Making sure your color scheme is in contour with your site's content and visitors, is very important. You want the color scheme to enhance your site and it's content, not distract or confuse your users.
Color gives users cues as to your site's navigation, grouping of content, importance, relationships, etc. For this reason, color is an essential element of Web site design.
Most of the people relate to color similarly online and offline. Visitors to your site, whether they know it or not, respond to colors and other visual elements on your web site on a psychological level. An intrigued (and non-confused) site visitor is more likely to engage in the goal of your site -- whether it is meant to inform, entertain, or to sell goods or services.
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