The Effect of Hyperlink Wording on User Performance
http://www.stc.org/confproceed/2002/PDFs/STC49-00017.pdf

Mobrand, Kathryn A. and Jan H. Spyridakis
STC Proceedings
2002

Abstract:

A Web-based study is underway to examine the effect of the wording of local navigational links in hypertext documents on user performance. We anticipate that more concretely labeled links will enhance user performance, specifically comprehension and perceptions of an informational Web site. In the study, subjects will log in remotely and complete a content knowledge test and background surveys; they will browse a test Web site and complete another knowledge test and a questionnaire on perceptions of the site. Log file data will be collected. Results will be analyzed and presented.