Web Site Localization
http://techwr-l.com/techwhirl/pdfs/web_site_localization.pdf

Watkins, John
Lingo Systems
2002

Abstract:

The use of Web sites continues to grow in leaps and bounds. In business, these sites typically address marketing, sales, and information management for shared data across corporate Intranets and Extranets. Companies today realize that the Internet provides a window through which customers around the world can view products and services. For example, China’s Internet surfers increased to 20 million by the end of 2000, and could reach 30 million by the end of 2002. In fact, the entire Internet community is increasing so fast that accurate numbers change daily. Most recent figures estimate that there are 498 million users now, and future numbers are incalculable. Until recently, most Web pages were presented in English. As use of the Internet increases internationally, though, more and more companies are considering localization of their Web sites.