Indexing the Web
http://www.asindexing.org/site/webndx.shtml

American Society of Indexers

Abstract:

Indexing the Web is not a simple task, and what is evolving to meet the informational needs of Web users are three different kinds of indexing: a back-of-the-book style of hard-coded index links within a Web site, subject trees of reviewed sites, and search engines. Some organizations are seeing that including indexes on their web sites is just as important as including indexes in books and online manuals. We've seen some good and some bad, some computer-generated, some obviously not constructed by professional indexers, and some professionally prepared. In any case, all site owners should be commended for recognizing the need for an index.