Persuasion In Technical Communication: Applying Symbolic Interactionism
http://www.stc.org/confproceed/1994/PDFs/PG177179.PDF

Ray, Eric J.
STC Proceedings
1994

Abstract:

Symbolic interactionism provides technical communicators with a persuasive tool that facilitates effective communication. By treating meaning as a socially negotiated and negotiable product rather than apart of language, technical communicators can more easily persuade readers to follow instructions, to grant proposals, or to accept reports. By taking the sources of meaning away from objects and away from symbols per se, symbolic interaction empowers the technical communicator with the means to effectively communicate and persuade.