Creating Animated Graphics for the Web on a Tight Budget
http://www.stc.org/confproceed/1998/PDFs/00041.PDF

Hamilton, Karen J. and Gary Basham
STC Proceedings
1998

Abstract:

Creating your own animated graphics is not as far out of reach as you may think. Even though many Web information developers lack the skills to venture into animation, in a relatively short amount of time they can learn how. We will demonstrate a few of the actual animations that we’ve created in-house, and also share what was involved in our decision-making: who should do the work, the costs involved, and the software issues we encountered.