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This article, subtitled “Audience Analysis and
Instructional System Design for Successful Learning
and Performance,” by Margaret Martinez is a
must-read for all committed to seeing to it that
technologies keep their promises and achieve their
potential. There is a propensity among technology
proponents to disregard, or at least to minimize
the importance of, individual differences among
learners and the impact of differences in learning.
While the research design, execution, and fi ndings
are significant it is important to recognize this
work for what it is—a meaningful addition to a
less-than-adequate body of knowledge. In our (still)
instruction-centered educational environment it is
still frustratingly diffi cult to elicit recognition that
we are all different in many ways and that includes
how we learn. Ms. Martinez has provided us with
a contemporary update on individual difference
data which flows well from her excellent historical
review. View all 51 works published by Journal of Computer Documentation |
 Commentary on International Learning http://doi.acm.org/10.1145/330409.330414
peer-reviewed
Russell, Thomas L. Journal of Computer Documentation 2000
Abstract: This article, subtitled “Audience Analysis and
Instructional System Design for Successful Learning
and Performance,” by Margaret Martinez is a
must-read for all committed to seeing to it that
technologies keep their promises and achieve their
potential. There is a propensity among technology
proponents to disregard, or at least to minimize
the importance of, individual differences among
learners and the impact of differences in learning.
While the research design, execution, and fi ndings
are significant it is important to recognize this
work for what it is—a meaningful addition to a
less-than-adequate body of knowledge. In our (still)
instruction-centered educational environment it is
still frustratingly diffi cult to elicit recognition that
we are all different in many ways and that includes
how we learn. Ms. Martinez has provided us with
a contemporary update on individual difference
data which flows well from her excellent historical
review.
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