Added by Geoff Sauer on Sep 21, 2002. This item has not yet been reviewed.
When document designers localize documents for readers in other cultures, they should consider what text organization will best suit those readers. The study presented here examines American and Japanese readers’ comprehension of and preference for expository text that contains a thesis and is organized either inductively or deductively. The results revealed that while Americans
performed equally well with either organizational structure Japanese
readers recalled more information from inductively organized text.
The implications for document designers in English and Japanese
speaking countries are discussed.
Spyridakis, Jan H. and Waka Fukuoka IEEE Transactions on Professional Communication 2002
Abstract:
When document designers localize documents for readers in other cultures, they should consider what text organization will best suit those readers. The study presented here examines American and Japanese readers’ comprehension of and preference for expository text that contains a thesis and is organized either inductively or deductively. The results revealed that while Americans
performed equally well with either organizational structure Japanese
readers recalled more information from inductively organized text.
The implications for document designers in English and Japanese
speaking countries are discussed.