Gribbons, William M.
Technical Communication Online
The focus of Bentley College's information design programs is the user, addressing universal behaviors (human factors) and task-related behaviors (goal-driven needs). All too often in the past, professional communicators have rushed to design external information products (books, illustrations, online help systems, and the like) to support the information requirements of a system. Increasingly, however, solutions are found much deeper in the system design, a concept we call knowledge-infused design.